iPhone app 'Disney at Work: MK' now available

A new iPhone application titled "Disney at Work: Magic Kingdom" is now available for the iPhone and iPod Touch. The application was developed by Jeff Kober at MousePlanet and focuses on how each of the areas and attractions in the Magic Kingdom really work. It seems that the application is built to show how the park is seen from the viewpoint of an employee, but is made to be accessible so that anyone can get more insight into the various places around the park. Application highlights include:

• Leadership stories of how Walt Disney and others built one of the greatest entertainment empires ever.
• Onstage and up-close examples of how Disney pays attention to the details.
• Outstanding industry and business ideas as practiced by management and operations in the park.
• Little-known insights for how the culture of Walt Disney World succeeds in engaging cast members (employees) and delighting guests (customers).
• Behind-the-scene examples of how the back of the house supports the onstage operation.

You can find this application in the App Store now. [MousePlanet]