Tokyo Disneyland plans annual pass for seniors

Tokyo Disneyland will soon begin selling a reduced-price annual pass for visitors aged 60 or older, in an attempt to draw more seniors to the park as the Japanese have fewer and fewer children. Tokyo Disneyland and Tokyo DisneySea will begin offering the pass, which allows seniors to visit one of the parks as many times as they wish in a year, in March 1 for 35,000 yen (roughly $325). The price is a 22 percent discount on a regular pass; if visitors want the option to visit both parks, the annual pass will cost 55,000 yen, a 27 percent cut. "As the country ages and people have fewer and fewer children, we need to take measures addressed to senior visitors," Oriental Land spokesman Hiroshi Suzuki said. "As we aim at family entertainment, elderly people aren't the sole focus of our business but certainly are a core target." The parks already offer discounted daily tickets for seniors, many of whom brought their children to TDL when it opened 25 years ago. "We see an increasing number of middle-age and senior couples in the parks," said Suzuki.